Authored by: Rinette Emerson
June 6, 2016

Love ‘em or hate ‘em, hashtags – those short words preceded by the pound sign (#) – are an integral part of how we communicate online and are becoming a simple way to search for specific, topics, articles and images.

Due to the growth of websites like Instagram, Twitter and Pinterest many couples are creating hashtags for their wedding, so guests don’t just watch, but participate in their big day.

In the past, professional photographers were given the task of gathering all the special moments of the day. Today wedding memories are being captured from all points-of-view, as guests upload their photos to various social media platforms.

If you use a hashtag, you will have tons of additional photos and videos to help you remember your special day. Granted they probably are not as well cropped or filtered as the professional’s but your photographer can’t be everywhere over the course of the day.

So how do you create a wedding hashtag that everyone will remember, that’s unique to you, and can be easily found? That’s simple. Here are a few suggestions to consider:  

1. Make it special. If you’re not sure, use your first names and year. Sounds overly simple, but it works. Like, #joeandsue2016 or #smithandjones16

2. Make it specific. Make sure your hashtag is specific and relevant. If you’re talking about Joe and Sue’s wedding use, #joeandsueswedding or #joeandsuegotmarried instead of simply #wedding. A vague or generic hashtag isn’t very effective or useful.

3. Make it short and sweet. This will reduce typos and encourage guests to use it. #bandksaidyes or #mandmforever

4. Make it unique. Once you’ve come up with the perfect hashtag, check it out on Instagram or Twitter to see that it’s easily found. Like, #2knightsthenight or #tothestarrsandback

As always, follow along at our blog.  We post lots of content that will help you create your perfect, hopefully stress-free, wedding day.

Go, check out our Tips and Suggestions and we’ll catch up with you next time!

About the Author: Rinette Emerson

Prior to Enduring Promises, Rinette worked with clients on strategic communications, online development programs, corporate branding and helping clients “get found” online. After officiating her first wedding, many years ago, Rinette was hooked – and now she is a sought after wedding Officiant. A little-known fact about Rinette…she is an amazing artist! You can follow her on LinkedIn.


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